Holidays
People expect something from your brand
A video call from Santa, a song made for someone or a video with their name, which everyone passes on.
Industries · CPG
Your brand, part of every customer’s life
On the shelf and on screen you compete with brands saying the same thing. An experience with each person’s name gets sought out, shared, and leaves you first-party data.
Let us Amaze youWatch the video
What already works
Purchase and pack
The receipt unlocks the experience
A QR code on the pack or the receipt unlocks the experience, so the campaign ties back to sales.
Launches
Your ambassador introduces the product
The face you already pay for talks to every fan, without weeks of filming.
Consumer brands that have done it
Coca-Cola
A call from Santa
At Christmas, Santa called each child by name. It was our very first project.
- experiences, across every holiday season
- 50M+
Oreo (Mondelez)
DedicatOREOs, a song for everyone
At Christmas, people made a song with Belinda to dedicate to anyone they wanted.
- songs created
- 1.5M
Unique experience: one experience made for one person.
We have also worked with Axe.
What brands usually ask
Do we need consumer data?
No. Each person shares what they want when they join, and the experience creates the data with their permission. It belongs to your brand: it passes through to your system and we keep nothing.
Can it be tied to sales?
Yes. The receipt, a code on the pack or a product scan can unlock the experience, and each code works only once.
Exclusivity, pricing, children’s data and timelines: questions about campaigns.
What brands say
The holiday campaign we developed together with Amaze was the most personalized, diverse, and global we’ve ever done at Coca‑Cola. They managed to fuse technology, creativity, and strategic detail to bring to life a unique experience on a massive scale.
Pilar Echeverría Sr. Director Creative Strategy, Coca‑Cola LATAM
Which date is coming up?
Tell us about your big moment or your launch and who you want to reach, and we’ll get back to you to set up a call.